N Brown remains positive in toughening market

N Brown remains positive in toughening market

N Brown

JD Williams

Clothing & Footwear demand drove performance, it grew its share of the online market during the quarter, it maintained its earnings guidance for Fiscal 23 and it continued to have a strong balance sheet.

It also said improved product is resonating with customers including strong sell-through rates on JDJacamo

It’s also experiencing further normalisation in the mix towards Clothing & Footwear, which represented 71% of product revenue (FY22: 66%), with strong performances in categories including formalwear and occasionwear. 


The downside is it’s also seeing mix-driven higher return rates.

And chief executive Steve Johnson said: “Sales volumes since the start of the financial year have been softer, reflecting various well-documented pressures on consumer confidence, which are showing no signs of abating in the short term. As these pressures persist, we expect the trading environment to remain challenging and will, therefore, continue to take actions to mitigate the effects wherever possible.”

So while those strategic brands — JD Williams, Simply Be

It added: “The trading environment has been challenging since the start of FY23, with inflation impacting consumer confidence, resulting in softer volumes and revenue than anticipated at the start of the year”.

But Johnson added: “The board remains confident in the group’s strategy and achieving its medium-term objective of delivering sustainable profitable growth.”

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